Database Management

Database Management

Golden Nugget Data Strategy

We will utilize our 6 step Golden Nugget Data Strategy to full automated data management in your Marketo database. This will ensure that the data that you keep in your Marketo instance is active and marketable. Our clients typically see a 25-50% decrease in database size after launching this project.

  • Automated de-duplication of records

  • Automated system cleansing for users without email addresses

  • Automated cleansing for leads who no longer exist in CRM

  • Automated deletion of disqualified leads

  • Automated hard bounce deletion

  • Automated deletion of inactive data


Data Purge Strategy

Is your database an absolute mess? Too many records syncing over from Salesforce or years of static list uploads? Identifying which data to delete can be a huge task that you might not have the time to do. Let us do the heavy lifting here as we investigate your database via advanced reporting techniques and identify data that you can purge from your system.


CRM integrations

We specialize in multiple CRM integrations, including Salesforce.com, to allow Marketo to work in the most efficient way possible. From implementation and integration to troubleshooting, our database experts will work with you for a clean Marketo to CRM sync.